What’s the Point in renting when you can buy at Principal Point?


Leading housebuilder Lovell Homes is strongly recommending that renters consider switching to home ownership at its popular development, Principal Point, in Telford.

Renting costs have soared to an all-time high and renters could discover that the cost of their rent is actually paying towards somebody else’s property.

Situated on Orelton Lane in the stylish, modern, fast-growing town of Telford, Principle Point consists of one, two, three, four and five-bedroom homes, all of which have been thoughtfully designed with their own unique character, and project Lovell’s unmatched quality, striking style and outstanding value.

Properties at Principal Point start from £149,950, and the development’s most popular properties among buyers are the Sutton and Burton style homes.

The Sutton is a modern two-bedroom property priced from £149,950. Despite it being one of the smaller properties on offer, Lovell Homes still guarantees spacious and contemporary interiors adorned with sleek furnishings. Perfect for busy professionals and couples, the property boasts a separate kitchen, lounge and cloak room all on the ground floor. Upstairs, homeowners are greeted by two bedrooms and a large family bathroom. The Sutton style property also comes with a range of amenities including parking and landscaped and turfed front and rear gardens.

The two-bedroom home has shown itself to be desirable among buyers with only one currently available.

Trish Foster, regional sales director at Lovell Homes, said: “For most people, buying a house is one of the biggest investments they will ever make. “It is important to us at Lovell Homes that people receive the best possible value, with renting that usually doesn’t happen as most rent is higher than the average mortgage. “Homes at Principal Point are ideal for first-time homebuyers looking to take their first steps on the property ladder. We have a variety of stunning homes that are guaranteed to suit every individual lifestyle and need. “I definitely urge anyone who is considering buying a property at Principal Point to come to the development and take a look at these stunning new homes themselves.”

The larger three-bedroom, three-storey Burton style property is ideal for growing families. The home benefits from a large living room and separate kitchen. The spacious environment will allow for plenty of storage space and perfect for enjoying quality family time and making memories. This cosy feel continues upstairs to the first floor where there are two large bedrooms and a family bathroom. Continuing to the third-floor, viewers will find the master bedroom with an ensuite and built in wardrobes as an added bonus. The Burton style property also includes a variety of amenities including parking and a private rear garden.

Homebuyers interested in the Burton are encouraged to act quickly as only four homes remain available. 

These properties have been carefully designed to accommodate every need and  they are ideal for busy professionals, growing families and sociable couples alike who are looking to secure their place within the increasingly competitive property market. Principal Point is partnered with the Government backed Help to Buy scheme. This scheme will allow purchasers to buy the Lovell home that’s perfect for them, with only a 5% deposit and 75% mortgage. The remaining 20% covers an equity loan.

Lovell strives to do everything it can to make the buying process easier, stress-free and more comfortable. That’s why homes at Principal Point come with a 10 year NHBC warranty, giving homebuyers the reassurance that they are purchasing a brand new high quality home with no maintenance required.

Telford is one of the fastest-growing contemporary urban areas in Britain, the town is surrounded by the luscious green countryside of Shropshire. The popular Hoo Farm Animal Kingdom, where Shropshire’s big cats reside, is nestled in 32 acres of woodland and paddocks in the heart of rural Shropshire, and is less than five miles from the development. The contrasting areas means there is something to suit everyone in this unique, stunning part of Britain.

For more information on homes available at Principal Point visit https://www.lovell.co.uk/developments/principal-point/ or call 01214 218338.

You can also follow Lovell Homes on Facebook You can also follow Lovell Homes on Facebook https://www.facebook.com/lovellhomes and Twitter @Lovell_UK.

Back to top

Viewing on Internet Explorer not recommended

For a better experience please install a new browser.

View Browser Options

Alternatively, click below to remain in Internet Explorer.

Remain in Internet Explorer