Lovell joins forces with Pendleton Together to give 200 children in Salford free books every month through the Imagination Library

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CHILDREN living in the Pendleton area of Salford will be able to receive a free book
every month up until the age of five as part of a local partnership with three
organisations through Dolly Parton’s Imagination Library.

Lovell is partnering with Pendleton Together which is part of the Together Housing
Group, Lusoconnectionuk CIC and The Dollywood Foundation to provide over £8000
in funding to enable hundreds of children in Salford to access free books through the
Imagination Library.

The international scheme, founded by Dolly Parton in 1995, encourages a love of
reading by gifting books to children each month from birth to age five, completely
free to their families.

At least 200 children in Salford will now benefit from the incredible scheme after the
partnership was formed.


Local organisations partner with The Dollywood Foundation to bring the programme
to new communities and Regional Director Meg Fletcher said: ‘We are thrilled that
this great partnership of local organisations has come together to provide funding for
children who live in the Pendleton area of Salford and encourage others to get in
touch so we can get more books into the hands of more children across the city’.
Lovell’s pledge to match fund the housing association’s investment to further support
hundreds of children in the area, is also supported by Pendleton Together’s
partnership with Lusoconnectionuk in the delivery of the project.

The partners made the exciting announcing to parents in the local area during an
Easter Story session at Pendleton Library, where local residents were thrilled at the
chance to sign up to get free books for their children every month.

Lynne Harrison, Community Initiatives Officer for Pendleton Together said: “Reading
is a powerful tool in the development of young children and the Imagination Library is
a fantastic way to ensure we can support as many children as possible in Salford.
We’re thrilled to be partnering with Lusoconnectionuk CIC and Lovell to support not
only Pendleton Together families but many more living across the city. The children
loved our Easter Storytime session, so we know how much they’ll love their books
every month.”

Lisa de Pina, founder of Lusoconnectionuk said, “it’s never too early to encourage
the love of reading. We feel humble to partner with local organisations to be able to
give this opportunity to local children and support literacy development in early
years.”

Laura Taylor, Lovell community engagement manager, said: “Literacy support and
nurturing a love of reading is essential at such an early age. The Imagination Library
will add real value to the Salford community and its next generation who we’ve come
to know well from our work on the Pendleton Regeneration project. We’re looking
forward to seeing the first books reach the hands of young people in the area.”
Through the Imagination Library, each child receives an age-appropriate book every
month, ranging from colourful picture books to thrilling story books.

Parents can visit https://imaginationlibrary.com/check-availability/ to check availability in their area and enrol.

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