Lovell Homes hands over the last of brand-new homes to Wise Living


Leading developer Lovell Homes has handed over the last of its homes to Wise Living for the private rental market at its Principal Point development on Orleton Lane in Telford.

Principal Point is a stylish development comprising a mixture of one, two, three, four and five-bedroom homes, with 124 for open market sale and 41 for private rent.

Stuart Penn, Lovell Homes regional managing director at Lovell said: “We are so pleased to be handing over the final homes at Principal Point to our partner Wise Living. This partnership has bought many much needed, quality homes to the Telford community.”

Paul Staley, Director at Wise Living said: “We are delighted to work alongside Lovell to develop these high-quality new homes. “The homes at Principal Point represent part of our ongoing commitment to invest in our communities and provide more homes for private rent.”

Located to the west of Telford, Principal Point is surrounded by local amenities including a primary school, post office, as well as regular public transport.

Telford has excellent transport links by road and rail, with the M54 and A5 nearby and the local railway station providing frequent services to Birmingham New Street and Shrewsbury stations.

For more information on the homes available to rent privately through Wise Living visit

For further information on all of Lovell's available properties, please visit our Developments page.

You can also like Lovell on Facebook and follow Lovell on Instagram at @lovell_homes, and on LinkedIn @LovellPartnershipsLtd. 

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